Real estate & architecture
Villas, estates and new developments filmed as a way of living — from the ground to the sky.
- Ground & aerial
- Blue hour & lifestyle
- Priority delivery
I film the Riviera
the way it deserves.
Creative agency — Video production
Nice · Cannes · Monaco · Worldwide
Art director and filmmaker, I conceive, shoot and edit every film myself. One point of contact, one vision — from the first idea to the final frame.






Frames Cannes · Monaco · Nice
“I film the Riviera the way it deserves — patient, golden, alive.”
Amarity is my creative agency and production company on the French Riviera. I’m David Amar — art director, filmmaker and camera operator. From luxury real estate to the major congresses of Cannes, I turn a brief into a film that feels like the place it was shot in.
Amarity — Amar, my name, and amity, friendship. Every film starts with a bond of trust.
Villas, estates and new developments filmed as a way of living — from the ground to the sky.
Congresses, galas, launches — Cannes Lions, MIPCOM, MIPIM. The energy of the moment, delivered the same night.
Brand films, product films and social content that give companies a cinematic voice.
Hotels, restaurants and exceptional addresses filmed like a promise — light, materials, the art of welcoming.
Reels, TikToks and stories cut from the same cinematic cloth as the big screen.
Enter the vertical →Your goal, your audience, the feeling you’re after. I listen first, then propose a direction.
Concept, scouting, light, rhythm — and the coordination of every professional the film needs.
I film it myself: steadicam, gimbal, aerial. A calm, discreet presence on set.
Editing, grading, sound design. Delivered ready to publish, with every cut-down you need.
Across four simultaneous Cannes Lions events, David shot every single day, edited overnight and delivered videos each evening. Seamless, creative and extremely efficient.
The film is wonderful, the image quality is incredible and the edit is perfect. Thank you David for your work and your responsiveness.
An attentive videographer who delivered content perfectly suited to our expectations for the agency’s corporate film.

Sony FX5: 5K full-frame sensor, internal X-OCN RAW, Open Gate, triple base ISO. What it changes for filming events and vertical content, and its limits.

MIPIM, Cannes Film Festival, Cannes Lions, Yachting Festival, MIPCOM… the calendar of events in Cannes and Monaco, and how to plan the video for each.

How I film an event in Cannes: preparation, discreet coverage, a teaser edited overnight and delivered before 9am, an aftermovie within ten days.
One field, one language. Un domaine, une langue.
Aftermovies, next-morning teasers and social clips for trade shows, brand beaches, galas and private events.
Films and photos for hotels, restaurants and private venues, made to fill rooms and tables.